Book Available in Pre-release- Chapter 1 & 2 Excerpt

In case you haven't heard, the 2nd edition of my B.Y.O.B.- Build Your Own Business, Don't be Your Own Boss book is due out in the next week or so.

This book is aimed at owners of technology consulting and service businesses looking to build a solid business that has value and maximizes profitability. A guide to being a true entrepreneur in the technology solution provider world.

I've added to just about every chapter as well as developed a new chapter in what has been called "an excellent book for any entrepreneur who wants to sit down and start working ON the business." - Karl Palachuk as well as "required recession reading!" - Harry Brelsford.

The first edition was well received and this edition is even better. So I wanted to do a few posts, starting with this one, to give you some excerpts.

We'll start right from the beginning with an excerpt from Chapter 1 and 2:

Chapter 1
Introduction- First Things First

Reasons to Read & Learn

People like you and me, highly educated and running a high skill or high intellect type of business, often get outshined by those not quite as smart and not nearly as educated. Why? Because people like us allow ourselves to take on too much and get overloaded. That’s when our productivity and effectiveness goes down and we under perform.

This information, advice, and coaching comes straight from my experience in being a successful business owner in your industry coupled with the massive amounts of research, learning, and trials I constantly do to help those looking for my assistance.

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Chapter 2
Entrepreneurship: “But My Business is Different”

Entrepreneurs are a very special breed. Some people are just not cutout to be one. And sometimes those that do have what it takes need a little insight from a fellow entrepreneur so they don’t mistake the importance of what they are getting themselves into. That’s what I’m going to do for you here.
In this important chapter I’m going to go over a number of significant points to always keep in mind as a business owner. They are truly the crux of entrepreneurship and come into play regardless of the current size of your business or how big you envision getting. That means it also applies to the one person show that has no intentions of adding any employees to the mix.


Your Business is Not Different

Every business is different in that they are run by different people with different employees, different cultures and different industries. With that said, the technical side of your business may be different from others, but the core of the business is the same. Always thinking that “my business is different” will quickly allow barriers to be built in your own mind and within the business in regards to growing and doing what needs to be done in order to be successful.

These thought patterns stop you from asking questions in regards to making your business and life better. It stops you from using the power of modeling other successful businesses inside and outside of your industry. On top of that, it makes it very difficult for you to drop bad habits that were most likely formed by listening to others with those same bad habits. This is known as the blind leading the blind. Things like “paying your dues” and “doing things the hard way” are an old school way of thinking and not the way to run your business.

You’re probably asking yourself; “Why isn’t my business different?” That’s pretty simple to answer. Things that work in one business, regardless of the industry, have a good chance at working in another. That’s where modeling comes in. You take what works elsewhere and make whatever tweaks necessary to work for you.

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This section of the chapter continues on and then moves to sections on You Can’t Do Everything Yourself, Systems & Automation, Self Awareness is the Missing Link and Tail Wagging the Dog.

You can reserve your pre-sale copy for $20 including S&H (a 20% retail discount) at the following link: http://consultantscoach.com/byobbook.php


There will be a few more of these posts coming, but I strongly encourage you to grab a copy of the book. It's equivalent to a couple thousand dollars worth or coaching and education for a pre-sale price of $20. Can you really beat that?


To Your Business Success-

George Sierchio
The Consultant's Coach